Sr Direct, Channel Optimization

Dallas, TX

Job ID: 2819 Job Category: Web/Digital Analytics Industry: Travel/Hospitality Annual Salary: up to $180K

Our client, a leader in travel and hospitality, is looking for someone with a rich digital background to help create the strategic vision and strategy for channel optimization. They want someone who can understand the individual pieces and components, buts still be able all to tie it all together. This role would be in charge of a fairly large team and work collaboratively with Senior Leadership to in the Strategy, Brand and Digital pillars to ensure go-to-market performance objectives are met. The role will drive cross channel customer engagement and ensure strategic alignment with marketing strategies.



  • 10+ years experience in digital marketing channels
  • 7+ years with direct leadership experience
  • Ability to manage teams of 10 or more
  • Ability to present meaningful strategy to Senior Leaders
  • Proven leader with the ability to excite the team around the marketing strategy
  • Strong communication skills


Open to US Citizens and Green Card holders only. Compensation up to $180K, commensurate with experience.

Kate Bronars
Executive Recruiter, Digital Analytics

Kate Bronars is an Executive Recruiter at Burtch Works, specializing in digital analytics roles.

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