Analytics Engagement Lead

Atlanta, GA

Job Category: Marketing Research & Insights Job Number: 3077 Annual Salary: $70,000-$100000 Industry: Supply-side Market Research Firm

A well-known global marketing research firm is seeking an Analytics Engagement Lead AND a Senior Analytics Engagement Team to join their team and sit on-site within the office of a key client in the greater Atlanta area. This is a critical and highly visible role, as this person will be immersed in the client’s business, listen for key business questions and current pain points, and serve as the primary point of contact to leverage data to uncover insights and solutions to guide business decisions. This person will be sitting alongside and working closely with the global marketing strategy and insights team at a major Fortune 100 company.


These are fantastic opportunities for a skilled researcher to partner with a major client, build and nurture key relationships, and provide actionable insights to help drive the client’s business forward.



  • Depending on level, 3-4 years or 6+years of research experience in a client- OR supplier-side marketing research organization
  • Must have experience leading client relationships and growing the business with the client
  • ·        Consultative approach to the client’s business issues with the ability to digest multiple streams of data and analysis; this person will have access to the client’s data sets and should not be afraid to roll up their sleeves
  • Comfort providing sound actionable recommendations to the client’s global marketing and insights team on business issues spanning competitive opportunities, key consumer segments, etc.·        Strong communication skills with a proven ability to craft a compelling story and present to senior executives·         Bachelor’s degree in marketing or a related field a must
  • ·         Able to work independently, as well as collaborate across external clients and internal teams, and be comfortable working with an off-shore team in a different time zone
  • ·        Familiarity with advanced analytical techniques such as segmentation, conjoint, etc.


This role is located in the greater Atlanta area (local candidates only, please). Salary for the Engagement Lead caps out at $80k and salary for the Senior Engagement Lead tops out at $100k. Both roles have potential for bonus.




Keywords: research, syndicated research, secondary research, marketing research, quantitative, consumer insights, shopper insights, IRI, Nielsen, forecasting, consumer goods, Point of Sale, POS, panel, project management, client services

Karla Ahern
Executive Recruiter, Market Research

After working in Marketing Research roles and in business development, Karla joined Burtch Works helps to lead our marketing research and consumer insights practice.
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