Senior Digital Analyst

New York, NY

Job ID: 2481 Job Category: Digital Media Analytics Industry: Advertising/Marketing Services Annual Salary: $65-85K

Our client, a well-known media agency, is looking for a sharp Senior Analyst to join it’s Digital Media team in its New York office. Focused on a major health and wellness brand, this individual will be responsible for reporting and analytics across a variety of channels and data sources. Communication will be key as this Senior Analyst will not only be taking the client through insights they develop, but also mentoring junior team members on best practices. This is an ideal role for someone ready to take their  

 

Ideal candidates will have:

  • Completed bachelor’s degree and minimum 2 years work experience focused on campaign research, measurement and analyses.
  • Experience with a range of tools like comScore, Nielsen, MRI, Doubleclick, Sizmek, LiveRamp, Google Analytics, Adobe Analytics, Tableau, Adometry, Data Workbench, etc.
  • Ability to draw ties between the audience’s needs and wants and how that affects media planning and buying
  • Strong communication skills to work closely with internal and external partners.

 

 

This client is only open to work with citizens, permanent residents or green card holders.

Salary is commensurate with experience, education, and skill set.

Keywords: marketing effectiveness, optimization, digital media, DMP, Doubleclick, attribution, cross-channel, omni-channel, digital analytics, google analytics, adobe analytics, market research, campaign measurement, research methodologies, syndicated research, quantitative, qualitative, consumer insights

Lauren Auge
Executive Recruiter

Lauren's specialty is web and digital analytics. Bringing prior experience in Human Resources, Lauren now partners with these specialized professionals nationwide.
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