Manager of Consumer Insights

Greater Baltimore Area, MD

Job ID: 2601 Job Category: Marketing Research & Insights Industry: CPG Annual Salary: $80k - $90k

Interested in joining an expanding CPG company and leveraging insights to guide business strategy?

Our client, a household name within the CPG industry, is looking for a Manager or Consumer Insights to join their growing team. All candidates must have 3-5 years’ relevant experience within marketing research and consumer/shopper insights, and be fluent across a wide range of custom quantitative and qualitative methodologies. Previous client-side experience required, preferable within a CPG company. This is a great opportunity for a researcher with a few years’ experience to join a lean team and work cross-functionally across business units using Insights to guide business strategy.  

Qualified candidates must have:

  • A 4-year college degree; MBA preferred
  • 3-5 years of experience in primary custom research, including consumer and shopper insights; hands-on experience from start-to-finish required
  • Experience across an array of custom research methodologies – both qualitative and quantitative
  • Familiarity with CPG ideal; product/brand innovation and shopper experience a plus
  • Must be an autonomous researcher, but also comfortable working within a team
  • Strong data analysis experience, with the ability to identify insights, provide implications, and tell the story
  • Strong communication skills - both written and verbal

This role is located in the Greater Baltimore Area and salary is commensurate with experience, ranging from $80k-95k for qualified candidates. Some relocation assistance may be available.

Kit Nordmark
Executive Recruiter

Kit helps lead the Market Research practice here at Burtch Works, and brings deep industry experience from her time as a researcher herself, having lead both quant and qual projects.
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