Manager of Consumer Insights (2)

Atlanta, GA

Job ID: 2369 Job Category: Marketing Research Industry: Consumer products and durable goods

Our client, a well-known consumer goods company with a large, established insights team, is seeking to add two Consumer Insights Managers to their Atlanta team.

These positions will partner with the internal R&D and Design teams to work on a wide range of custom research initiatives focused predominantly on brand development for brands and products in the kitchen category. This is a great opportunity to join a successful consumer goods company with a growing research team.

Qualified candidates should have:

  • 5+ years’ experience in primary custom research on the client-side in CPG with a deep insights toolkit
  • Hands-on experience in an array of custom quantitative and qualitative primary research methodologies  including but not limited to segmentation, product and concept testing, innovation, packaging testing, and habits & usage
  • Experience with innovation and new product development research is a plus
  • Must also have strong secondary research experience, a working knowledge of business analytics, and the ability to distill a variety of complex insights into compelling stories and strategies
  • Must be a strategic thinker, with an eye on big picture research and implications
  • Strong written and verbal communication skills; ability to partner closely with key stakeholders
  • A 4-year college degree; graduate or advanced degree preferred

These roles are located in their Atlanta office. Salary is commensurate with experience.

Karla Ahern
Executive Recruiter, Market Research

After working in Marketing Research roles and in business development, Karla joined Burtch Works to work on marketing research and insights positions.
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